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Marketing Psychologist?

My dream is to be a marketing consultant, and help companies find the perfect way to how to design and market their products by figuring out what would make people buy them. I was wondering what I should do in college. Is it better to major in marketing and minor in psychology or the other way around? Or should I do a double-major in both? I don’t want to only focus on marketing; I really want to incorporate psychology.

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About Richard Butler

Richard Butler has been marketing online since 1993. As well as having generated "affiliate" income, he also provides "done for you" solutions for small business owners & entrepreneurs: and has his only Web Hosting solution: He has also used his online skills in his Real Estate Investing business, where he is well known as the "video marketing" expert.

One Response to “Marketing Psychologist?”

  1. Jennifer D February 22, 2014 at 3:50 pm #

    You should major in marketing and minor in psychology. This will set you up better for your MBA, which you will probably want to pursue at some point. Marketing actually incorporates a lot of psychological concepts: buying behaviors, user experience, perception vs. reality, etc. You don’t strictly need the psychology courses, but it would certainly enrich your knowledge overall.
    Be sure to also take finance courses, including statistics. In marketing, if you can’t measure it, you can’t prove you were effective.
    Best of luck!

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