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Defining Reputation Management and Why It’s Important

Elliot Schreiber Ph.D., clinical professor of marketing and executive director of LeBow College’s Center for Corporate Reputation Management, explains the im…

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About Richard Butler

Richard Butler has been marketing online since 1993. As well as having generated "affiliate" income, he also provides "done for you" solutions for small business owners & entrepreneurs: and has his only Web Hosting solution: He has also used his online skills in his Real Estate Investing business, where he is well known as the "video marketing" expert.

2 Responses to “Defining Reputation Management and Why It’s Important”

  1. David Lynn Painter November 12, 2013 at 2:40 pm #

    This is an excellent overview of corporate reputation management. May I use
    it as an educational reference for my students? Thanks!

  2. Kasper Kofod November 12, 2013 at 3:04 pm #

    Nice definition and explanation of reputation management.

    Does anyone know of a good video or presentation about social media and
    reputation management?

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